Your graphic designer should be well experienced in all the relevant programmes, and they need to be able to use the latest updated versions of these products. Many designers prefer to use industry standard programs like Photoshop, Illustrator or InDesign. Be wary of any designer who can only use one programme or a non-industry standard; it shows that they could not be as up-to-date as other designers. In addition, by using design software that is not industry standard there may be issues with taking files into other graphic design programmes. Programmes like the Creative Suite is ideal as it is a combination of several products, which are often all utilised in a single design project.
Key Tip: Make sure your graphic designer follows the market standards and is up to date with industry standards.
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